Door Industry Journal - Spring 2015
Also online at: www.dijonline.co.uk garage doors 74 THE door industry journal spring 2015 ALLUGUARD RETURNS TO THE NEC After a successful debut last year, leading garage door manufacturer Alluguard has once again appeared at the Homebuilding & Renovating Show at the Birmingham NEC. The show takes place each March and is organised and run by Homebuilding & Renovating, the UK’s best-selling self-build magazine. The show attracts tens of thousands of amateur builders and self-renovators every year, who are all on the lookout for new ideas and products. The show organisers estimate that visitors spend a combined total of £1.5 billion on self-build projects in the 12 months after the event. With over 80% of visitors spending significant amounts with show exhibitors, this makes it a very valuable marketplace for companies such as Alluguard. The Alluguard stand formed part of the Home Security Advice Centre run by Secured by Design (SBD) - the official police project that focuses on the design and security of new and refurbished homes and commercial premises. SBD supports manufacturers such as Alluguard that follow the principles of ‘designing out crime’ by making security considerations a key factor in product development. Visitors to the Home Security Advice Centre were able to talk to Alluguard and other SBD member companies about products that offer sound security, as well as obtaining advice from police officers on how to use products and design principles to maximise the security of buildings. “We first attended the show last year and were amazed by the response we received from visitors,” says Alluguard Managing Director Gary Brooks. “People were queuing up to speak to us and we built relationships with many new customers, so we were quick to register again to attend this year. We work very hard to build business for our installers and the show once again gave us the chance to speak to a string of potential customers and put them in touch with garage door installers close to them who supply and install our product portfolio.” ISO ACCREDITATION UNDERLINES ALLUGUARD QUALITY The team at Alluguard are proud to announce they have been awarded ISO 9001:2008 Quality Management System certification. ISO 9001:2008 is the quality management standard developed and published by the Swiss-based International Organization for Standardization and is designed to recognise both quality of product and excellence of service in manufacturing companies. ISO 9001:2008 certification is only awarded to organisations that can prove a high standard of customer satisfaction and that have processes in place to ensure continuous improvement. “We are delighted to have been awarded ISO 9001:2008 certification,” says MD Gary Brooks. “We work very hard at the two key parts of our business, which are developing quality products and ensuring we deliver consistently excellent service to our customer base. To be recognised by the ISO in both these areas underlines the value we provide to our installers, so we are very proud.” NEW COLOUR LIGHTS UP THE ALLUGUARD ROLLER DOOR RANGE Alluguard has followed up last year’s successful launch of two new colours - Ruby Red and Chartwell Green - with another addition to its range. This time it is Graphite, a striking metallic shade, which is being added to the Alluguard 77 range of roller doors, giving customers a wider colour choice than ever before. “We have had a massive response to Ruby Red and Chartwell Green,” says Alluguard MD Gary Brooks. “There has been a constant stream of enquiries since they launched towards the end of last year, even though they didn’t appear in our brochure until very recently! Therefore, it made sense to introduce another new colour into our roller door range as a variety of quality colours really helps our installers by giving them lots of options to show to prospective customers. Graphite looks good and really stands out so I’m confident it will prove equally popular.” The brand new colour, along with Chartwell Green and Ruby Red, can be seen in the latest Alluguard brochure, which is available now.
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