Door Industry Journal - Summer 2024

Domestic Garage Doors Also online at: www.dijonline.co.uk THE door industry journal summer 2024 62 SWS UK and Somfy’s Stellar 30-Year Partnership For over three decades, leading garage door manufacturer SWS UK and the renowned motor and home automation supplier Somfy have celebrated a successful partnership. These two industry powerhouses have long been recognised for their exceptional products and unparalleled expertise, which has undoubtedly contributed to the remarkable longevity of their collaboration. SWS UK has established itself as a leader in the garage door market, crafting premium-quality solutions that combine cuttingedge engineering with meticulous attention to detail. Likewise, Somfy has earned a reputation as a premier provider of innovative, high-performance motors and home automation systems that seamlessly integrate with a wide range of applications. Their complementary strengths and shared commitment to excellence have created a dynamic force that is highly regarded within the industry. Paired Promotions Through its partnership, SWS UK offers its customers collaborative promotions. The most recent offer provided a free Smoove Origin wall switch when customers configured a Somfy Rollixo control unit with SWS’s popular SeceuroGlide Original garage door. The Rollixo RTS control unit from Somfy is a high-quality, feature-rich automation solution that makes it the ideal companion for SWS UK’s premium SeceuroGlide garage door range. Boasting an impressive array of built-in safety and security features, the Rollixo RTS is engineered to provide reliable, hassle-free operation that seamlessly complements the superior design of the SeceuroGlide line. Notably, the unit comes equipped with an anti-entrapment system and a powerful magnet, all built in as standard. When paired with a state-of-the-art Somfy tubular motor, the Rollixo RTS unlocks an unbeatable 7-year automation warranty from SWS UK, giving homeowners and businesses the peace of mind that their investment is safeguarded for years to come. As SWS UK’s Commercial Director, Kevin Lindeque, proudly attests, “SWS UK’s close partnership with Somfy is a testament to our shared commitment to quality and reliability, allowing us to confidently stand behind our products with industry-leading guarantees.” How-To Videos Over the years, the duo has also collaborated on numerous projects to enhance SWS UK’s products and services for customers. One such innovation was a series of how-to videos, which are short, simple and easy-to-follow tutorials created to provide solutions for common on-site issues. These videos have proven to be an invaluable source of support for SWS UK’s SeceuroGlide customers. Speaking of the partnership, Somfy’s channel manager, Elliot Webb, said, “SWS UK and Somfy have been partners for over 25 years in the UK. It is a successful partnership built on a foundation of trust, mutual goals and open communication. We support their aim of providing the UK market with high-quality and compliant products.” In addition to collaborative projects, Somfy has also supported SWS UK with exhibitions, including the popular Homebuilding & Renovating show, which they have exhibited at for the last two years. Following the success of the previous events, the pair are set to exhibit at the show once again this year, alongside SWS UK’s distributor, Access Garage Doors. Furthermore, Somfy is supporting SWS UK at this year’s BBSA show in October. The continued success of the SWS UK-Somfy partnership is a shining example of what can be accomplished when companies with shared values and a passion for excellence come together. We’re looking forward to seeing what this alliance will bring in the future! SWS UK at the Home Building & Renovating Show, in partnership with Somfy and Access Garage Doors.

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